Tags » Niche Marketing

Payer 101: The respondents you need for your payer market research study

At MedSpan Research, we’re proud of the expertise we’ve gained over the past 17 years in an important but not well understood sector of the healthcare industry: payers. 574 more words

Niche Marketing

5 Steps To Slay Your Online Market!

For so many momprenuers, growing an online business is very important. We have limited time.  I was always told that the more I market myself online, the more exposure I would receive. 661 more words


What Mom and Pop Shops Can Teach Us About Customers and Relationships

The importance of building relationships with customers remains incredibly important, no matter what your company’s size may be. To help you successfully accomplish this, let’s take a look back at what helped those old mom and pop shops stay in business and thrive. 470 more words
Kathy Dematteo

Reversing The Trend: How online retail is taking cues from brick and mortar and how retailers can respond

This article was written for Retail News NZ.

Why do competing businesses the world over cluster together in the same place? Go to New York’s Fifth Avenue and you’ll find Saks, Abercrombie & Fitch and Gucci all vying for your attention. 511 more words

Tips, Tricks & Ecommerce Trends

10 marketing rules that deliver repeat business

Local Legends: The Battery Man

In my local town there is a market every Monday and has been forever. Originally a cattle market, it is now fruit, veg, plants, clothes and other bits and pieces. 393 more words

External Communications

Maintaining a Balanced Marketing Diet

We all have favorite foods. If you’re like most people, your favorite food is probably not the healthiest, either. Some people have a weakness for pies, while others prefer brownies, cakes, or even just rich and delicious pasta. 544 more words

Marketing Trends

Advertise Less, Invite More (Reinvent Marketing Ideas)

Advertise Less, Invite More (Reinvent Marketing Ideas)

This article is from 2AMt by Pete Miller.

Theater marketing can be tricky.  Like discussed in this article, mass marketing can be too broad and niche marketing can be to expensive if done to the level that will lead to the best results.   197 more words