Tags » Ogilvy

Review - Ogilvy (saddle pads & half pads)

If you’ve been around the horse world long enough, Ogilvy is a name that you would heard on multiple occasions. You’ve most likely heard about people raving about their Ogilvy half-pads, but with the hefty price of $200-$240, you have probably wondered if the pad is as good as it claims to be. 1,366 more words

Jacobite Women

We love uncovering stories about the women who played a role in the Jacobite Risings and we’ve found some good ones we wanted to share with you. 465 more words

History

Интродукция

Привет на всички, които четат този пост!

Както знаете, в началото на всеки нов блог притежателят му прави кратка интродукция за себе си, с какво се занимава и какви интереси има.

About

What You Should Be Reading As An Ad Person!

Digiday did us all a favor by taking the initiative to ask top execs in the ad industry what literature we should be reading as Ad people and here’s a list they came up with. 1,200 more words

TheAdBowl

If you always hire people who are smaller than you are, we shall become a company of dwarfs. If, on the other hand, you always hire people who are bigger than you are, we shall become a company of giants.

The Unpublished David Ogilvy

Quotes

Whom do you write for?

跑完步的时候,Ed同学喊我到华丽楼下抽烟。他晃动着手机跟我说:“哎,你看这个人,微博内容的质量这么高,就是火不了,不知道为啥。”

雨前的北京,刮着风,天气突然转凉,门可罗雀的后门外,Ed的烟静静的燃烧。

我到现在的公司已经五个月了,还是没能搞清楚自己究竟在干什么。

我看到这个人的介绍里写着:网易新闻主编,突然觉得,分外亲切。我说:“其实还是挺想去做新闻的。”

我不是这样想的,因为我也不清楚自己究竟想要做什么,很沮丧。就像是伸了一个长长的懒腰,但是在随后关头被打断一样。

我觉得不安大多源自于未知,对别人,对自己。卡在两个身份和两种文化之间,有的时候我觉得自己像一个怪物。

在这五个月里,做了很多事情,不喜欢也不讨厌,只是完成每一项任务,但说不上是喜欢成就感还是工作本身。

也不是完全没有想做的事情的,想耐心经营一份内容,坐下讲几个故事,不为涨粉或流量。研究生的课程里学了各种各样的理论和模型,大多是关于怎样生产一份有效的传播内容的,但我一直盘算着有一次机会抛掉所有道理,只写真实的感受,不知道看到的人会不会觉得更亲切。

Google在一篇指导SEO的文章最后写道,Don’t write for us; write for your users. 希望我也能一直写,除了读者和自己没有任何原因的写下去。

My Life