Interesting article by #InsidetheGames regarding Ambush Marketing and Red Bull’s effectiveness.
Tags » Olympic Sponsors
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There has been no shortage of protests and calls for Olympic sponsors to take a firm stance on gay rights in the lead-up to the 2014 Olympic Games in Sochi, especially in light of Russia’s anti-gay propaganda laws last year and international outcry following Russian President Putin’s recent comments linking homosexuality and pedophilia.
There is a starkly, contrasting, parallel between the riots that rocked and shocked the nation last summer, and the superb performances of our competitors at London 2012. 1,060 more words