Tags » Optimise

The Dangers of Statistical Ghosts

Some time back in 2014 I sat in on a talk by Consumer Psychologist Bart Schutz (@BartS) at a Google Conversions event in Dublin. With lots of strong opinions on A/B testing Bart spoke about statistical ghosts, something I hadn’t really heard much about previously but I was intrigued enough to dig a little bit deeper. 617 more words

UX

Despite best efforts, and for whatever reason, there are some clinical bedside teaching days that don’t shine as much as the rest. Consultants are busy, and sometimes don’t know exactly where you are in the course, and to be fair, our course is quite novel in its design and presentation. 374 more words

Academic Resources