Tags » Paid Search

Strategic Implementation of Google Expanded Text Ads

Google rolling out expanded text ads, which is giving advertisers liberty to include 2 headlines (with each up to 30 characters) & Description line (of up to 80 characters). 433 more words

Paid Search

10 Advertising Agencies

Advertising agencies in India are mainly focused on getting the best deal for their clients through aggressive promotions aimed at the masses and classes alike. The volume of financial business in the last decade has been completely re-shaped the infrastructure and the concept of advertising in

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Marketing Strategy

How to make the most of your pay-per-click advertising with those extra 45 characters from Google Adwords!

It’s a brand new day in the AdWords world!  Expanded text ads recently went live.

The old 25-35-35 rule is out the door, ushered in is the new 30-30-80 rule which consists of TWO headlines of up to 30 characters of text each, followed by an 80 character expanded description. 560 more words

Paid Search

AdWords Keyword - House Hold Income Targeting

Average household income levels can be used in a Keyword Search campaign to further narrow down your audience.

  1. This feature is hidden in the LOCATIONS tab inside CAMPAIGN SETTINGS…
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Google Analytics: How to Know If Your Marketing is Working : Social Media Examiner

Social Media Marketing Podcast 133, in this episode Christopher Penn will talk about how to use Google Analytics to improve your marketing.

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How to Crush Content Marketing: Invest in Online Video

By 2020, nearly a million minutes of video content will cross global IP networks every second (Cisco Visual Networking Index, 2015-2020). That’s a tsunami wave of video content that we are already… 23 more words


The Key Google AdWords Product Updates Coming In 2016

Google recently gave marketers plenty of reasons to get excited about, with the announcement of a series of product updates and new features currently being rolled out to AdWords. 713 more words