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AdWords Keyword - House Hold Income Targeting

Average household income levels can be used in a Keyword Search campaign to further narrow down your audience.

  1. This feature is hidden in the LOCATIONS tab inside CAMPAIGN SETTINGS…
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Google Analytics: How to Know If Your Marketing is Working : Social Media Examiner

Social Media Marketing Podcast 133, in this episode Christopher Penn will talk about how to use Google Analytics to improve your marketing.

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How to Crush Content Marketing: Invest in Online Video

By 2020, nearly a million minutes of video content will cross global IP networks every second (Cisco Visual Networking Index, 2015-2020). That’s a tsunami wave of video content that we are already… 23 more words


The Key Google AdWords Product Updates Coming In 2016

Google recently gave marketers plenty of reasons to get excited about, with the announcement of a series of product updates and new features currently being rolled out to AdWords. 713 more words


More changes to Google AdWords coming

In the not too distant past (OK, a few short months ago), Google revamped its search page.  They removed the right rail (although you can still add it to your AdWords order if you buy through third-parties.   290 more words


Why Keyword Order Matters in Ad Words

If word order doesn’t matter in AdWords broad match terms, why do I see differences in performance – CPC, CTR, and even conversion rate between two keyword phrases that should basically be identical? 230 more words


The On-Page SEO Checklist: Make The Most Out Of Your Content

There is a wide array of factors that contribute to the good (or bad) performance of your website in organic search. These can be divided into two broad categories: On-page and Off-page SEO. 795 more words