Tags » Paid Search

Psychology through Analysis

The technology now exists to read peoples minds! If that statement were true, marketing would be much easier. It may have even avoided companies in this years Super Bowl to shift away from ads that made you want to cry instead of enjoy the game with your friends! 382 more words

Google Analytics

Hello Paid Serch World

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Paid Search

Increase online sales by optimizing for the highest value keywords

A colleague building a high-end fashion e-commerce site reached out asking for help.  She is pulling her hair out about how best to address a common challenge – how best to drive customers to her website without having to spend a ton of money. 1,158 more words

Fashion

Best Digital Channels to Increase Revenue

With so many digital channels, it’s really hard to identify which one has the biggest impact on revenue. In fact, approximately one-third of marketers are unsure of which digital tactics are the most effective. 209 more words

Screens: Futuristic Marketing and Mobile Media

When I wake up I check my email, Facebook and Reddit. That is all just on my laptop. Througout the day I will almost always have my laptop with me (unless I am working), but I will surely have my Galaxy S5. 621 more words

Google to Bring Paid Search Results to Google Play Apps

Google is bringing one familiar feature of Web search to its Google Play store: Paid search results.

The company said it will begin testing what it calls “sponsored” search results within its app store in the coming weeks. 173 more words

General

What's the secret "code"?

Even though there different roles within being a marketer, it’s important that we all have a basic understanding of one another’s duties. Learning the foundation and basic level of each job will smooth out the communication between each person and it will help improve our own skills of incorporating other aspects of company as well. 402 more words