Tags » Persuasion

Module 8 Blog Topic - Persuasion vs Coercion

Persuasion and coercion are two terms used to compare two tactics that can be used in public relations campaigns. Persuasion is getting the public to voluntarily change their beliefs or actions. 336 more words

Blog 5: The use of Persuasion in Public Relations Campaigns

Persuasion relates to the activity in which a communicator attempts to shape, change or reinforce the pre-existing attitudes, beliefs and behaviours of target audiences through pre-planned messages (Wilcox et al. 392 more words


The only way is Ethics

To coerce, according to the Oxford Dictionary (2015), is to “Persuade (an unwilling person) to do something by using force or threats or to obtain something from someone by using force or threats”. 343 more words


daily 4cast: 5/20/2015 [#StarsAndSymbols]

Moon [in Gemini] opposite Pallas

What is said is not always in alignment with what is actually done. With subtlest slight of hand, the truth can be persuaded into more of a story, sensationalized and packed with subliminal messages. 184 more words


A turnout model for a persuasion election

A few thoughts on The Labour Party’s recent general election campaign in the UK from an organisational perspective, following the now infamous “35 percent” strategy. This was an attempt to win with existing Labour voters from the 2010 election and disillusioned, (presumed) left-leaning Liberal Democrats, whose popularity had plummeted since unexpectedly going into coalition with the Conservatives following the 2010 election. 794 more words

35 Percent Strategy

May 20 - Drop the Mic

Acts 26:19-32; 1 Samuel 1:1-2:10; Psalm 49

Some of the best humor in the world is unintended. I think the Bible is full of that unintended humor. 390 more words

Devotional Thoughts

The harder you work, the more opportunities you create.