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A day in the life of a Marketing professional

Have you ever wondered what it’s like to help run the marketing department of a wildly successful theatre company known for launching people’s careers? I know I have and last week I got a chance to talk to Marilyn Rupp Cox, Vice President of Marketing and Customer Relationship Management at The Second City. 335 more words

PR Connections

3 things I love about ISA

WARNING: This post is an ode to the staff of ISA.

Last week as I sat through interviews for a new Agency Director it finally hit me that I was graduating and stepping down from this position. 390 more words

PR Connections

Josh Kauffman's Top 10 Tips for Getting Ahead in Marketing & PR

This week I got a chance to sit in Elizabeth Kern’s Intro to PR class while APR certified and current Central Illinois PRSA President Josh Kauffman shared his knowledge. 283 more words

PR Connections

Talk numbers to me

“More than 90% of marketers use social media” – FastCompany.com

It’s no secret that social media is a driving force of a successful campaign. It’s a way for companies to engage with their target audience. 249 more words


Let's get visual

Let’s face it, jobs are hard to get these days. A college education does not equate a job. In high school, we are told to join clubs that will look good on college applications so that we can get into the school of our choosing. 287 more words


The real winner of the debate

The constant thought in a PR professional’s mind is “How do we craft an effective message?” This notion especially applies to the presidential debate.

I logged onto my Facebook the Wednesday after the first Presidential Debate and what did I see? 291 more words


Girlboss every day but Sunday

Thanks for clicking on this bizarre post. Why exactly am I a “Girlboss” every day but Sunday? Simple, Sunday is the only day I sleep in till noon, do work in my pjs, and drive to 4p.m. 356 more words

PR Connections