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Soci"Ad" Media

By: Donald Smith

Is social media really “free” advertising like so many have thought? Well, it used to be, but now it is only a strategy in an advertising plan. 564 more words

Brand Newsrooms

by Philippa Brown

Public Relations is a consistently evolving industry, due to its need to stay up to date with present and relevant occurrences. So, it’s no surprise that because this fast-paced environment it can be easy to get left behind and lose touch with the current trends. 551 more words

Trends In Public Relations

How a London Furniture business did the most ingenious PR stunt

On the 25th November 2015, the Nill’s furniture shop in Edmonton North London was vandalised by three young men.

The over night break in disrupted the Turkish owners during the opening period of the new furniture store. 84 more words

Public Relations

PR Week "ones to watch" revealed

Campaign Collective has been named one of PR Week’s “ones to watch” in 2017.

The respected industry publication has listed the Collective alongside six other new agencies which it believes will “make waves” in the year ahead. 135 more words

Campaign Collective News

Social media security and privacy

Since the progression in the digital world and huge advance of web 2.0, social media has been thriving for the last 20 years. As much as this brings about many positives in society, there are many users under grave danger. 744 more words

Public Relations

PR campaigns

No matter what size a company or organisation is, PR strategies are seriously important – whether it’s promoting new products or campaigns or purely to raise awareness and public interest. 349 more words

Public Relations

What effect will Brexit have on the PR industry?

With Theresa May promising to trigger article 50 by March 2017, the entire of the UK now has doubts to the effect it will have on the country. 292 more words

Public Relations