Tags » PR

SOME DC Trot for Turkey 5K

This Thanksgiving I ran my 2nd SOME DC Trot for Hunger 5K in Washington, DC. This fast, flat course takes place at Freedom Plaza running along the National Mall with many out and backs. 630 more words


What PR pros can learn from Thanksgiving

By Kristina Keeling

Halloween is over and the Christmas commercials have begun airing, but does anyone remember the holiday between Halloween and Christmas? Students refer to it as a break, and parents think of it as a family reunion, but the correct term is Thanksgiving. 714 more words

Public Relations

Vertrauen deutscher PR-Profis in klassische Medien sinkt

Das Vertrauen in traditionelle Medien sinkt auch unter deutschen PR-Profis. In einer aktuellen Umfrage der Kommunikationsberatung Gartner Communications sagen rund 60 Prozent der Teilnehmer, die Glaubwürdigkeit klassischer Medien bei relevanten Zielgruppen habe in jüngster Zeit abgenommen. 233 more words

Social Media Lessons About Black Friday

“The early bird gets the worm”… or the Black Friday deals.

Each year, it seems that the time to go Black Friday shopping is getting earlier, the sales are getting bigger, and the social media campaigns are exceeding previous years. 405 more words


The all-round agency

First published on www.mediaupdate.co.za in November 2015

It’s impossible to attend an industry conference or talk without the word ‘integration’ entering your earholes. And the reason for this is because integration offers more; it enables communicators to give their clients strong, centralised solutions.  620 more words

South Africa

Press release mistakes you might be making

First published on www.mediaupdate.co.za in October 2015

The press release is the pinnacle of the public relations profession. They present the facts to the media so that a client’s product or brand can receive optimal publicity. 748 more words

South Africa

PR; beyond the press release

First published on www.mediaupdate.co.za in October 2015

The days of the ‘one size fits all’ press release are long dead. If your PR firm hasn’t entered the realm of digital, soon your business will be a goner too. 669 more words