Tags » Public Relations Crisis

What Your Small Business Can Learn from a Big PR Crisis

In this installment of How’d They Do That, we visit the South Side of Chicago to learn how a small educational institution managed a big dose of bad press. 756 more words

Marketing Momentum

Just before the 2014 Winter Olympics, the U.S. speed skating used sponsored apparel from Under Armour. Because of this, Under Armour had a great opportunity for brand exposure within their company and was being advertised as an asset to the speed skating team.

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Public Relations

Notorious Cruises

MOB or ‘man overboard’ has happened once again in the cruise ship saga.  A man, aboard a Royal Caribbean cruise ship off the coast of Mexico, fell overboard into rough sea.  417 more words


The Importance of Crisis Management in Public Relations


Do you have a photo w/ a member of the NYPD? Tweet us & tag it ‪#myNYPD. It may be featured on our Facebook. 373 more words


Why the Race of the Public Relations Firm Representing Ferguson Matters

By now you’re likely aware of the conflict erupting in Ferguson, MO resulting from the shooting death of an unarmed black man named Michael Brown. The city has done an abysmal job responding to the situation overall (including from a public relations perspective), highlighted most recently… 682 more words

Public Relations

Week 9

Module 9 Blog Topic: Find an example of a public relations ‘crisis’. What did the company do to cope with the crisis? In your opinion, has the action helped or hindered the company’s reputation? 325 more words

Public Relations Crisis

“Occasionally public relations practitioners will be called upon to handle negative opinions of target publics, rebuilding relationships that may have suffered as a result of an event or incident.”

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