Tags » Public Relations

Coachella Social Media Audit and Conversation Analysis

For this assignment, my team and I chose a client and two competitors to do a social media audit  and conversation analysis for. We manually coded data from Twitter, Facebook and Instagram for Coachella Music Festival (our client), Sasquatch Music Festival and Lollapalooza Music Festival. 87 more words


DIY PR: Six Frequent Mistakes Entrepreneurs Make

Are you thinking of tackling your own PR? Believe it or not, you can actually do it yourself. (Although there are many good reasons for hiring a seasoned PR pro!) 117 more words

Public Relations

Apple Shareholder Letter

Being extremely interested in investor relations, I found this assignment very fun and interesting. For this assignment, we were to act as Tim Cook and report Apple’s fiscal year 2016 fourth quarter results in a letter that would be posted on Apple’s investor relations page and presented to it’s shareholders. 26 more words


The most important lesson I’ve learned: ‘be you.’

Although last week was nothing short of news, I forwent writing a recap of the week’s PR highlights as my full focus was on mastering my comprehensive exam at Boston University for my M.S. 1,013 more words


Can the three French hens teach us about PR?

On the third day of Christmas, three French hens were received. The three French hens have a symbolic meaning of faith, love and hope. PR plays an integral role in ensuring that the company in question keeps the faith, love and hope of its customers and stakeholders. 304 more words

Public Relations

Kent County Man Waits Months to Claim $100,000 Michigan Lottery Prize

A Kent County man wanted to make the most out of winning a $100,000 prize playing the Michigan Lottery’s Hot Fortune instant game, so he waited nearly two months to claim the big prize. 295 more words

Michigan Lottery

5 Ways to Excel in Communications

As one can easily assume, people in communications, public relations and investor relations need to be able to effectively communicate. Notice I did not just say communicate, but how to do so… 718 more words

Public Relations