Orange rewinds love in “Rewind City”, a commercial which has just won the Grand Prix for TV/Cinema/Digital at the Cresta Awards 2009. The ad was produced in association with Michel Gondry’s 2008 film, Be Kind Rewind. 177 more words
Tags » Publicis
There are some exciting times ahead for NexTECHnow – the start-up outreach program for Publicis Media. We’ve been a global capability (Business Transformation) since the summer, and the past 2 weeks have shown us continuing to go through hyper growth. 85 more words
For the last couple years, Facebook has talked about the massive growth of video on its platform.
It turns out Facebook may have exaggerated a key metric — the average amount of time viewers spent watching each video — to advertisers by as much as 80%, according to 146 more words
Volkswagen has awarded PHD its $3.86 billion global media buying and planning account, concluding a year-long review.
The Omnicom Group agency beat off competition from incumbent WPP’s MediaCom and Interpublic’s Mediabrands to the world’s fifth largest advertiser as reported by reliable sources. 132 more words