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Do you know what a QR code is? Rich DeMuro breaks it down

MILWAUKEE  — Chances are you probably see one somewhere — but do you know what a QR code really is? Tech reporter Rich DeMuro breaks it down? 17 more words

Tech Talk

Getting Maximum Mobile Marketing Impact With Minimum Effort

In the world of mobile marketing, there are plenty of great resources available to both new and experienced marketing alike. There are many websites, programs, e-guides, books, videos, and other resources available. 17 more words

Marketing

"The Social Business Card" is the digital future

As soon as I walked into #CWUSOURCE this morning, I was on a mission to find a presentation related to the tech industry. I wanted to learn how the digital world is continuously affecting the business and social spectrum. 459 more words

Blog

WikiTowns use barcodes to share local information on smartphones


Visitors to the small town of Toodyay in Western Australia can learn about historic landmarks by scanning QR codes that bring up related Wikipedia pages on their smartphones. 659 more words

Technology

Taking QR Codes to Next Level

Ralph Lauren can pretty up anything, even QR codes. They recently used QR codes with their company’s symbol to engage their target market, affluent males. This simple modification allows QR codes to not only directly engage consumers, but also to increase the company’s brand awareness.

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