Tags » Retail Trends

5 Tips to Help Your Store Go Omnichannel

According to omnichannel expert Andy Katz-Mayfield, omni-channel is “less about creating another channel to sell a product, it’s about providing a really great experience.” You have heard us talk about the importance of optimizing the customer experience for brick and mortar stores before, but what does that look like? 284 more words

Retail Trends

The Do's and Don'ts of Mobile Marketing in College Retail

Mobile is taking the retail world by storm, its gaining popularity ranges from one-click payments to POS systems to in-store shopping assistants. This provides retailers with an extra touch point to drive sales, however like any marketing it takes planning. 351 more words

Retail Trends

Back-To-School Shoppers Delight Retailers, Plan To Spend More This Year

If you’ve visited a big-box or office-supply store in recent weeks, you know that retailers are ready for the back-to-school shopping season to begin, even if children aren’t. 181 more words


Using Social Networks as Shopping Platforms: New Rules for Ecommerce

Have you ever wondered about the ROI of social media? Well you are not alone, it’s hard to detect if your store’s Facebook page is actually driving sales or how many in-store visitors your Instagram creates. 132 more words

Retail Trends

Laptop and Tablet Love—6 Covers Students Can’t Get Enough Of

From notebooks and textbooks to tablets and e-readers the college market is going digital. With this constantly changing sphere there are two things we can count on in the college retail market: college students are dependent on technology and technology is a virtually recession-proof market. 125 more words

College Students

10 Back-to-College Essentials

It’s that time of year again; the back-to-college countdown begins. According to the National Retail Federation, college students and their families will spend nearly $46 billion, an average of $836.83 per family, on back-to-college supplies this year. 166 more words

College Students

Fitness Frenzy--Trending Fitness Products

You’ve probably heard of the Freshmen 15 but it is not uncommon for all college students to gain weight while in school. Exercise is important no matter your age, but college students are reporting higher rates of depression, anxiety, and obesity… 167 more words

College Students