Tags » Revenue Management

Absolute Revenue Management

Star sales personnel does not guarantee maximum sales. Instead, the organisation becomes highly dependent on him to get the desired revenues.  High sales should not be a flash in the pan but needs to be regular and sustainable. 352 more words

Online Promotions

a) Early bird discount promotion

Early bird promotion works on the concept of rewarding a customer with a discount for making a reservation in advance in a defined lead time requirement with a strict cancellation policy or even non-refundable. 540 more words

Revenue Management

You Are Pricing Incorrectly – Competitor Report Says So

Revenue Managers have a very interesting role of taking a holistic view of the business with an aim to enhance revenues and improve the profitability of the organization. 401 more words


Booking.com extends new commitments throughout Europe

As we have been discussing OTA and Booking.com on a number of times in the past the latest release in statement from Booking.com is interesting to say the least. 457 more words

Hotel Optimisation

Online Travel Agenies Booking Secrets To Copy To Your Hotel Website

Besides their massive global resources, online travel agencies (OTAs) rely on a potent and lethal asset to rein in millions of bookings each year: A powerhouse of stealth and strategic marketing tactics that push people to whip out their credit cards and book. 534 more words

Hotel Optimisation

Excel – your main talent or a bit awks?

One of our most popular workshops is our Excel day, which looks at the key uses of Excel for reporting in revenue management. When it comes to the weekly revenue management meeting you can almost guarantee that the GM asks the question that you don’t quite have the answer to. 415 more words

Revenue Management

Price erosion

Price erosion is a result of excessive discounting which is lead by guesswork and emotional pricing decision. You actually lower your price and increase your opportunity cost in exchange of no returned benefits. 340 more words

Revenue Management