Tags » Robert Cialdini

To Improve the Leadership Training Experience, Think Like a Marketer

Marketers’ timeless obsession is “getting the right message to the right person, at the right time, through the right channel.” As a consumer who is bombarded by marketing messages on nearly every visible surface during every waking hour, you know intuitively that some messages resonate strongly and most are just background noise. 597 more words

Leadership Ideas

அதெல்லாம் டூப்பு.. இதுதான் டாப்பு..!

னித மனம் இருக்கிறதே, அது விசித்திரமானது. எந்த விஷயமானாலும் அதை மனித மனம் புரிந்துக்கொள்ள அதை விட மாறுபட்ட ஒரு விஷயத்துடன் ஒப்பீடு செய்வது அவசியமாகிறது.

‘இரு கோடுகள்’ தத்துவம் தெரியும்தானே? தாளில் ஒரு கோடு வரைந்து, ‘இதைப் பற்றிச் சொல்லுங்கள்’ என்றால், ‘இது ஒரு கோடு.


The Psychology of Persuasion. Robert Cialdini

Didn’t realize the book on Marketing was published more than 30 years ago,


Six key principles of influence

  1. Reciprocity – People tend to return a favor, thus the pervasiveness of…
  2. 128 more words
Business Books/Magazines

What about 100% of Effective People?

“100% of effective people seem to have read that book.”

Listening to Scott Adams plugging Influence by Robert Cialdini.  Tim Ferris asked him for his opinion on best book ever (or book he’d be most likely to gift to others). 81 more words


The most Badass paragraph anyone has ever written in a book!

As I was reading the acclaimed Robert Cialdini’s latest book Pre-suasion, I came across this paragraph that totally blew my mind. Simply because I have heard a lot of his podcast interviews while promoting this book and this particular bit no one spoke about which I really feel goes to show the validity of the book. 224 more words

Captivity Of Daily Positivity In The Current Life Full Of Negativity

Robert Cialdini

Those who cheat for you will cheat against you.

– Robert Cialdini

Learn more at Wisdom Nirvana.


Influence: The Psychology of Persuasion by Robert B. Cialdini - review

Influence: The Psychology of Persuasion by Robert B. Cialdini

My rating: 2 of 5 stars

“Compare and contrast…” Dreaded words of professors and teachers… Well, serendipitous, I suppose, that this showed up on a list as I had just started an advance read of Tali Sharot’s… 333 more words

Book Review