Tags » ROI

If your training does not get business results, you do not have a Training!

As Certified Professional Trainer, I concentrate my efforts in inspiring & coaching the individual to reach their greater potential. Junior to middle management is one group that I work with, and I always find that there are leaders at every level, and sometimes the titles can be totally irrelevant when it comes to discovering leadership talent. 923 more words


Let your brand become the NEED not just the WANT

I’ve been reading Youtilty by Jay Baer for a course I’m taking at George Brown. I have wanted to read the book for a long time, and quite frankly just kept putting it off (between work, school, a weekend job and trying to maintain a life, pleasure reading hasn’t been top priority). 790 more words


Calculating ROI of Social Media Campaigns

The reach of social media outlets is continuously growing. Its platforms provide a fantastic outlet for promoting a brand to large audiences. However, about all, it’s the engagement aspect of social media that makes it a crucial component to any market strategy. 437 more words

Social Media

Keep it Simple and Real Estate Investing Can Really Pay Off

I am continually amazed at the lack of understanding some businesses and business owners show when it comes to this one simple rule. It seems that today, many in the investment real estate business want to confuse complication with innovation! 713 more words


3 Ways to Calculate Conversions from Content Marketing

Perhaps the most valued business case for content marketing is driving conversions. 506 more words


3 Audience Growth Metrics to Calculate Brand Health

Brand health measures how your digital audience feels about you. In our first post, we covered how we can measure this through engagement metrics. For this post, we’ll focus on how to measure this with the audience growth metrics below: 649 more words


business model for software products which are offered to be used for free

In this era of social networking websites, software vendors invest money to develop these websites and offer their users to use their software product (in form of these websites) for free. 346 more words

Business Analysis