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Do you know what is digital marketing ?

Do you know what is digital marketing ?

digital marketing is a vast concept all together many people count it as  just operating social media handle. 188 more words

Sp Jain

Week 4 | Glossary 4

SEO

Abbreviation​ ​for​ ​search​ ​engine​ ​optimization.​ ​It​ ​is​ ​a​ ​process​ ​used​ ​on​ ​the​ ​web​ ​to bump​ ​content​ ​up​ ​in​ ​search​ ​engines​ ​organically.​ ​This​ ​is​ ​done​ ​by​ ​incorporating​ ​meta tags,​ ​hashtags,​ ​keywords,​ ​and​ ​descriptions​ ​on​ ​blogs,​ ​products​ ​on​ ​e-commerce websites,​ ​news​ ​articles,​ ​press​ ​releases.​ ​It​ ​has​ ​been​ ​proven​ ​that​ ​a​ ​keyword​ ​in​ ​written content​ ​must​ ​be​ ​listed​ ​at​ ​least​ ​8​ ​times​ ​for​ ​it​ ​to​ ​be​ ​effective. 319 more words

Glossary

Spirit and Profit

Spirituality is no longer taboo.

Mainstream Publications such as the Washington Post and New York Times regularly write about spirituality in life and at work. Oprah and her empire has risen largely on a focus on spirituality that isn’t about religion at all. 997 more words

What is Return on Investment ROI?

Return on initial capital investment, or return on investment, is a common business term used to recognize past and potential budgetary returns. Directors and officials look to the ROI of an undertaking or attempt since this shows how fruitful a wander will be. 535 more words

Why marketers need to become data fluent

Measuring the ROI of marketing activities has always been one of the top challenges for marketers, not least because proving this goes hand-in-hand with making an argument to increase budget: no ROI tracking, no demonstrable ROI, no budget. 732 more words

Features

Investing in 2012 – Counting on the ROI

Some basic concepts to consider, for those new to investing… As the 2011 faded away into the past, with it faded away some other uncertainties. Like, with the advent of the New Year (2012), the US stocks. 16 more words

Guest Posts

Why is data analysis crucial for influencer marketing?

Influencer campaigns are widely regarded as one of the most powerful digital marketing techniques in today’s world. A big hurdle, however, has had many marketers topple over – a lack of data analytics. 653 more words

Greenroom Buzz