Tags » Sales Promotion


These are GENERAL PROJECT TOPICS  with complete Project Materials.
Call  us on – 07039367500 or 08054134944 to get more info about the topics. Thank You. 1,510 more words

Talking Compelling Content On The Radio

As a Fellow of the Cambridge Marketing College, I have been interviewed on the college’s Marketing Review Show on Star Radio 107.9 FM a few times to… 46 more words


Five Tips for Promotional Games

Authors: Chance Littau, Trevor Jacobsen, Kristy Gillen, & Jacob Louwagie

Games are a large part of today’s promotional strategies. Games can be split into two main categories; contests and sweepstakes. 1,216 more words

Shopper Marketing

Advertisement for Commodity brands

Advertisement plays a major role in forming perception of a commodity brand, especially because the quality of a commodity is not easily measurable or visible. All cement brands are grey in colour, all glass look equally transparent and all steel rods look equally strong. 383 more words

Talking To The Person Within

I had a meeting recently with a charity set up for a specific disability, in the case of this charity’s members it was about providing support for a physical disability. 276 more words

Public Relations

Driving in Toronto

If you Tweet about driving in Toronto this week, we are probably going to contact you with our special offer. Get a free oil change with a car wash/detailing package. 21 more words


why spend on experiential when you're so far removed from the purchase experience?

These days, I can’t whiz round the shops in Leeds without maneuvering past a couple of experiential marking events / brand experiences.

The stands/lorries/huts/inflatable domes are often full of shoppers happily enjoying free food/massages/entertainment or whatever but despite the amount of general Sales Promotion / Promotional Marketing / Shopper Marketing I’ve done for brands in the past I’m start to seriously doubt the value of this kind of experiential activity. 329 more words

Account Planning