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Data: Consumers grow more demanding, impatient as brands fall behind

Smartphones and social media have created a short-attention-span consumer that brands have increasing difficulty satisfying.

The post Data: Consumers grow more demanding, impatient as brands fall behind appeared first on Search Engine Land. 32 more words

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SearchCap: Google news changes, video previews in search & Search Console data issue

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google news changes, video previews in search & Search Console data issue appeared first on Search Engine Land. 31 more words

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Google’s Great American Eclipse 2017 doodle offers fun facts about today’s big event

In addition to offering tips on how best to view and photograph today’s eclipse, the doodle leads to a search for “solar eclipse science.”

The post Google’s Great American Eclipse 2017 doodle offers fun facts about today’s big event appeared first on Search Engine Land. 31 more words

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How to improve your SEO with user-friendly interlinking

Sure, backlinks are important, but columnist Kristopher Jones makes the case that internal linking is also a critical component of improving your website’s search engine optimization and user experience. 45 more words

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Optimized store landing pages: An important part of local search strategy

How can brick-and-mortar stores improve the online experience for both users and search engines? Columnist Tony Edward says the key lies in strong local landing pages. 51 more words

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Google auto-playing video previews in search results carousel on Android

Google is now showing six-second video previews in the search results delivered on Android devices.

The post Google auto-playing video previews in search results carousel on Android appeared first on Search Engine Land. 31 more words

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Wonky Google Search Console data attributed to a logging issue last week

Are you seeing funky data in the Google Search Console? Here is what may be happening.

The post Wonky Google Search Console data attributed to a logging issue last week appeared first on Search Engine Land. 32 more words

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