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HubSpot: Only 7% of People Actually Trust Google's Featured Snippets

HubSpot: Only 7% of People Actually Trust Google’s Featured Snippets. “When you look up the word ‘snippet’ in the Merriam-Webster Dictionary, the definition you’ll find is, ‘a small part, piece, or thing; especially: a brief quotable passage.’ So, what does that mean in the context of marketing?… It’s that last context that we’re here to discuss today — specifically, the featured snippet, and what people think of. 8 more words

Google

CNET: Windows Movie Maker scam tops Google search results

CNET: Windows Movie Maker scam tops Google search results. “If you’re looking to download the amateur video editor that Microsoft had provided for years, you won’t find it from the company. 28 more words

Google

Meet KWFinder, the tool that brings SEO to a new level of fun

When it comes to Search Engine Optimization, the first tool that usually comes to everyone’s mind is AdWords’ Keyword Planner. However, despite its undoubted authority and efficiency, there are SEO tools out of the spotlight that provide fantastic features, and on top of that – fun! 1,019 more words

Marketing

Gizmodo: Once Again, Google Promoted Disinformation and Propaganda After a Mass Shooting

Gizmodo: Once Again, Google Promoted Disinformation and Propaganda After a Mass Shooting. “As authorities named Devin Patrick Kelley as the shooter in a horrifying massacre in Sutherland Springs, Texas which resulted in at least 26 deaths on Sunday, Google once again served up misinformation and posts from conspiracy theorists at the top of search results for his name.”

Around The Search & Social Media World

TorrentFreak: The Pirate Bay is Hard to Find on Google in Some Countries

TorrentFreak: The Pirate Bay is Hard to Find on Google in Some Countries. “Anyone entering the term ‘The Pirate Bay’ into a search engine should expect to get The Pirate Bay’s website as the top or close to top result, since that’s what the search demands. 22 more words

Around The Search & Social Media World

SEO vs. PPC

Beyond having excellent products and customer services, businesses must understand the importance of search traffic in order to maintain a strong online presence and expand. There are two different approaches in bringing traffic to a site, which are Search Engine Optimization (SEO) and Pay-Per-Click (PPC). 257 more words

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