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Fashion and Avatars: Human-Like Avatars May Not Be As Great As We Think.

I recently became familiar with the term “Uncanny Valley” while having a conversation with Joshua Young who is a Digital Product Creation Consultant and a brilliant expert on 3D design and applications.

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Think Like a Man, Shop Like a Lady: Efficient Shopping Experiences in the Virtual Space

The Need for Efficient shopping

Consumption and efficiency are thought to be opposing concepts. After all, shopping is considered therapy, exercise and sometimes a reward for any emotional hang ups. 876 more words

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What are Marketers Missing About Your Online Customer?

I’ve combed through multiple levels of demographics when investigating brands for designers, enthusiast and personal projects trying to pinpoint demographic information on the “ideal” customer for a fashion brand. 841 more words

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