Tags » Social Marketing
Co-authors Tobias Schaefers, Kristina Wittkowski, Sabine Benoit, and Rosellina Ferraro recently published an article in the Journal of Service Research entitled “Contagious Effects of Customer Misbehavior in Access-Based Services… 52 more words
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The article titled “Research Into Woodland Owner’s Use of Sustainable Forest Management To Inform Campaign Marketing Mix” came about through a partnership between the American Forest Foundation and Action Research.
One of the biggest trends in content marketing in 2016 was video and this trend will continue to rise in 2017. If you think about it, video is absolutely everywhere online: from live streaming to social media, articles, ads and these modes will only continue to grow in the years to come. 300 more words
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In daily life we know that professionals rule the roost. Anything remotely important is done by a profession with restricted access to practice and many rules for practitioners — or it is done illegitimately.