I’ve seen it a lot: brands and businesses on social media simply posting their own content without any knowledge of when and what they should post and who they’re posting for. 690 more words
Tags » Social Media Analytics
Twtrland, which wants to make comprehensive social media analytics easy to understand, has raised $1.5 million in new funding from Altair, GIG, and TMT. It is also rebranding as… 367 more words
In case you don’t read left to right, I’ll outline it for you: the first word of “social media” is, in fact, social.
I’ve heard people describe social media as “in an awkward adolescence,” and that’s generally pretty true. 539 more words
At most organizations, people eventually spend less time — and care less about — things that aren’t directly tied to “making money” or “hitting targets.” A major example of this is 433 more words