Tags » Social Media Analytics

Watson Analytics

Need for Watson Analytics
If an organization is good at analyzing data and extracting relevant insights from it then decision makers can make more informed and thus more optimal decisions. 462 more words

Big Data

Fuel your Business Decisions with Dynamics 365 Data

What is the main business tool that Sales and Marketers both use on a daily basis? CRM, the business platform that collects and houses an immense amount of your customer’s data. 452 more words

Big Data

UPDATE: What’s the buzz around the big game on 2/5?

Let’s check back in on our Super Bowl analysis using Watson Analytics for Social Media

Since we built all these assets last week, all I need to do is refresh my project, and Watson Analytics for Social Media will update the underlying data. 506 more words


Planning the perfect party for the big game!

Guest post by Steve Archut

Hosting a party for the Big game? Here’s what to feed your guests

The game this weekend has practically become holiday in America with many people hosting parties and epic amounts of junk food consumed. 262 more words


Marketing attribution with markov chains in R

In the world of e-commerce a customer has often seen more than just one marketing channel before they buy a product. We call this a customer journey. 827 more words


Automated Facebook reporting with R and Google Spreadsheets

Imagine you want to do an automated reporting of the usage of a Facebook page (or multiple pages) and want the results to be displayed in a Google Spreadsheet. 457 more words


Using the quintly API from within R

quintly is an online social media analytics tool to help you track, benchmark and optimize your social media performance. You need to have a quintly business account in order to access the API but you can get a demo account via their webpage. 352 more words