As a Social Media Specialist during the day (and into many evenings), I often get asked if I’m going to let my daughter go on social media when she’s older. 529 more words
Tags » Social Media News
Google is going to let advertisers target YouTube ads based on people’s search histories, giving brands a whole new perspective into the consumer mindset.
On Friday, Google announced updates to its YouTube offering for advertisers, including a promise of new measurement tools to help marketers understand their campaigns. 453 more words
Snapchat is launching its ad platform 2.0, and it’s borrowing Facebook’s strategy to catch up to its rival as quickly as possible.
On Tuesday, the messaging and media app was set to announce a new lineup of ad tech partners that could buy ads through its new automated system. 625 more words
Facebook is in talks to let several Hollywood studios promote big-budget movies using new animated masks on the social network, according to media and ad executives familiar with the plans. 627 more words