If you’ve heard the phrase “social proof” and wondered what it meant for your business, then this article is for you!
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Social proof is one of the most powerful concepts in marketing. Billion dollar empires were built on the back of endorsements and word-of-mouth marketing.
The reason why social proof is so powerful is that we naturally look to our environment for cues on how to behave. 589 more words
If you were to think back on your childhood, you could probably come up with an instance when you had the famous conversation with your parents about “how all the other kids were doing it.” You’d insist that you’d be the only “loser” who didn’t get to do “xyz” because your parents just simply couldn’t understand how important it really was. 656 more words
This is JAKE. He’s 22 and located in West Aus. He’s the mind behind Zen Wandering blog. One of the calmest, kindest, realest, insightful people I’ve met. 1,318 more words
This is MOLLY. This 23 y/o gal is the face behind Pickled Cactus Design, a brand inspired by the natural world, creating quirky jewellery, tote bags and illustrations & paintings. 911 more words
This is LIZ. Manager of Recycle Boutique Hamilton & creator of LizVivianistylist (personal stylist brand). I had a social media crush on this chick months before I met her! 1,960 more words