Well it’s going on 5 months now with out any work. However I finally got an e-mail from a second company, also in Waterloo for a phone interview, it’s for a sales type role. 117 more words
Tags » Software Sales
Marketing should never be static – there’s a reason I always emphasize the circular, iterative nature of my 7-step marketing strategy process.
A strong marketing program must always start with a careful analysis of your target customer niche, their problems and pain points, and other solutions in the marketplace. 68 more words
I’ve posted two articles on what you need to think about if you’ve decided to develop a business software package. You might have a fantastically good idea, but developing, marketing, selling and supporting a package isn’t as easy as you might suppose. 843 more words