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Music and Consumer Behavior

Photo: palmgolfclubmarrakech.com

You sit at a fancy restaurant and slowly savor each bite of a gourmet meal while drinking a bottle of wine as some smooth jazz music plays in the background. 1,090 more words

#music Genres

As in music, so in life.

The power of positivity.

The year was 1986. And our band Colossus in Bangalore had built a pretty good reputation for itself in the Jazz-Rock space. 386 more words

Sonic Branding

We Sell More Than Just Music. We Sell Customer Satisfaction.

People sometimes refer to Stephen Arnold Music (SAM) as the most-heard, least-known composers in America; a small company doing big things; The World Leader in Sonic Branding; etc. 242 more words

Stephen Arnold Music

Top 50 Most Loved Sounds

At Stephen Arnold Music, we are obsessed with sonic branding.  Our mission, on every project, is to create a distinctive melody or sound that will connect a brand or product to its target audience. 404 more words

Sonic Branding

Old School

There’s just something so lost in today’s working world. With all the newest technology, our tablets and smartphones are the way we communicate. What ever happened to the good ol’ fashioned, face-to-face conversation … you know, with eye contact and actually having to use your voice to talk (and ears to listen)? 393 more words


Play Ball!!!

This past Sunday was officially the return of America’s pastime, Opening Day for Major League Baseball – a time to escape our busy lives and enjoy nine innings of a game full of tradition. 469 more words

Sonic Branding

It's the Sound of the Story

Hey Clients & Friends! Happy Tuesday!

I know many of you spend your days looking for new ways to promote your station, network, show or product.  300 more words

Sonic Branding