Tags » Sonic Branding

2015 – Is it Over Yet?

Whew! 2015 was the hottest year on record. And things really heated up as well for all of us here at Stephen Arnold Music with new, exciting musical branding projects for some top corporations, news and sports networks and live attractions. 714 more words

Stephen Arnold Music

A Look Behind The Curtain - Creating “Guardian"

We are really excited about our latest news music branding package “Guardian”.  I was recently interviewed by NewscastStudio for a “behind the scenes” look at the new package and details about its creation and development.   565 more words

Stories

SAM's Journey to the Far East!

We’re very proud of our international work for networks like Al Jazeera (Qatar), Alhurra (Middle East), India TV, GSP Sports (Romania), TRK (Norway), TRT1 (Turkey) … it’s a pretty long list! 253 more words

Stephen Arnold Music

Man Made Music Joel Bekerman Reveals Practical Tips with Sonic Branding Examples

Joel Bekerman Founder and lead composer of man-made-music, in a interview with Ray Baird of BrandingBusiness defines “Sonic Branding” as the strategic use of music and sound to build brands. 406 more words

Corporate Branding

Name That News Package - Guitar Giveaway!

UPDATE:  And The Winner Is …

Hey, you. Wanna win a guitar? We’ve got two chances for you to win!

Straight from Stephen’s collection – a 15 year old, slightly abused 2000 Fender Artist Series Stevie Ray Vaughan Stratocaster could be all yours. 197 more words

Sonic Branding

What is Sonic Branding - INC.

How to Add Sonic Branding to Your Business: What is Sonic Branding?

Audrey Arbeeny defines sonic branding as “The strategic development of a brand’s attributes through sound and its deployment across a multitude of touchpoints to create a seamless, cohesive and authentic sonic presence.” 119 more words

Corporate Branding

Lets Start Sonic Here

For a primer on what is Sonic branding we need to step back and ask the question what is marketing and what is advertising. In her debut book Laura Montarroso does exactly this as she charts the… 71 more words

Corporate Branding