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Spotlight on B2B Strategy in a Digital World

There’s no question that B2B companies have a lot to learn from B2C innovators when it comes to devising and implementing digital strategy. However, the subtleties that distinguish these two realms from each other are often overlooked in favor of simplified, direct comparisons (which tend to ignore the fact that it isn’t always possible to translate what works in the consumer sphere to a B2B context). 844 more words

Business

The MC Winter Ball was a smash hit

The office of student life has once again hosted their annual Winter Ball party and dance and the results are phenomenal. Held in the conference hall in the BE building students and staff gathered for food, fun, and live music. 121 more words

MC Germantown

Meet MC Germantown's Job Opportunity Coordinator

Looking for a job? Meet Patricia McGlone, the Job Opportunity Coordinator at Montgomery College’s Germantown campus. She works in the Student Success Center, room 265 in the SA building. 236 more words

MC Germantown

Spotlight

Geena Davis announces line-up for 2017 Bentonville Film Festival.

The late Carrie Fisher’s scenes will remain intact in Star Wars: The Last Jedi.

Mark Hamill’s… 99 more words

Vendor Spotlight: Chef360 Catering

Chef Peter Collins with Chef360 Catering believes in the details, and being a catering service that doesn’t miss a single thing to make your event perfect. 236 more words

Vendor Spotlight

PC Culture & Universities

The divide of cultural thinking in America is becoming more and more apparent with every passing day of the dystopian Trump administration. On one side, we have the so-called backwards’ thinking red-necks keeping Kid Rock clocking in the millions and on the other, we have high-minded intellectuals who will take down anything even approaching the shade of intolerance in the comments’ section of their Facebook newsfeed. 1,021 more words

Spotlight