Tags » Starbucks' Marketing

Starbucks and Mobile Marketing

If we have learnt anything in recent years about social media and technology, it is that the mobile phone is rapidly becoming peoples device of choice for finding out information, keeping in touch with their social networks, and browsing online. 445 more words

Easily Influenced

My most embarrassing flaw is how easily¬†marketing strategies influence my purchase decisions. Even now, while I’m studying the sneaky, strategic tactics used by these clever marketers, I see the wonder mop on tv and my first thought is always¬†“this is EXACTLY what I need.” 753 more words