Tags » Strategic Communications

Pinch and a punch…

How in the world did that just happen? Not only is it the first day of the month (hello July, you spectacularly-attractive winter month) but it’s the first day of a new financial year. 333 more words

Measurement: Ain't Nothin' but a Thang'

Ok, so I giggled when I wrote that headline, because I would never consider myself to be cool enough to say something so…cool. The point is, measurement of ROI doesn’t have to be crazy serious; it can be as simple as a little math. 305 more words

PR Stuff

Formula vs format: A diatribe

Remember that one time I said there’s a difference between format and formula in communications work? Well, the time has come. I’m going to pontificate about this point for a bit. 621 more words

Strategic Communications

Before and after: The inverted pyramid in action

I’ve referenced the inverted pyramid a couple of time on this site, and some of you are probably wondering what I’m talking about. Or, maybe you’re familiar with the pyramid, but you still don’t really see how to apply it to your own releases. 1,629 more words

Press Releases


In continuation of the series of benchmarking with selected PGS-Proficient Local Government Unit (LGU), National Government Agency (NGA) and Government Owned and Controlled Corporation (GOCC), on 25 May 2015 the DSWD Office of Strategy Management (OSM) visited the City of San Fernando, La Union. 168 more words

BRIEF: RCCD Hires New Administrator

Posted: May 27, 2015 | Written by: Crystal Olmedo

Peggy Cartwright has been hired as the associate vice chancellor of Strategic Communications & Institutional Advancement for Riverside Community College District. 121 more words


Social Media & Strategic Communications in 2015

Social Media & Strategic Communications in 2015 was originally published on Getting Smart.

Let’s start with social media.

Facebook Isn’t Dead. Contrary to what many  827 more words

PR Stuff