Steve Nollau is the co-owner of Brädo Creative Insight, a strategic marketing research agency and consultancy he runs with his best friend in St. Louis, Missouri. 220 more words
Tags » Strategic Marketing
Topgolf is a marketing story.
It’s a cool example of being able to think creatively and reimagine a commodity activity.
Consider: a golf driving facility where nearly half of its customers play regular golf once or less per year! 279 more words
Today’s topic is hot off the market, very rarely utilized so far but a key tool in your marketing. I expect to see this become very popular in the upcoming months…as soon as businesses figure out it’s there! 252 more words
For the Gatorade marketing team, the old adage “never let them see you sweat” does not apply.
Quite the opposite.
The Gatorade brand is all about sweat and countering its effects on the body. 309 more words
Wealthionaire Secrets: Be the Celebrity of your Brand
Business is not what it used to be folks!
We have so much power at our fingertips now, thanks to the internet, Bill Gates, Mark Zuckerberg and co; Larry Ellison, Sergey Brin and Larry Page. 769 more words