EuroBusiness Media Blog
How often have your great strategic campaigns fallen into a black hole for lack of execution? What are you doing wrong? A new book publisher by HBR Press has five ideas to help.
3 months, 3 weeks ago
“Looking from afar – from present to past, from exile to homeland, from island back to mainland, mountain-top at lowland – results not in vision’s diffusion but in its sharpening; not in memory’s dispersal but in its plenishment.”
― Robert Macfarlane, Landmarks
6 months ago
You may have dozens of broadcast commercials, press releases, logos, websites and posters to promote your brand. But if there’s no brand strategy behind all that, you’re wasting your money.
9 months, 2 weeks ago