Tags » Sustainable Advertising

Rsearch into the impact of advertising by Kristin Smith

Sustainable Advertising

            Sustainable advertising is slowly making an appearance in today’s industry, but what is it? According to the U.S. Environmental Agency sustainability is:

A new way of thinking about an age-old concern: ensuring that our children and grandchildren inherit a tomorrow that is at least as good as today, preferably better. 1,221 more words

Footprint Of Advertising

Cool Sidewalk Advertising Tactics

College marketers are breaking free of the back-to-school clutter and creating buzz with sidewalk advertising on and around campus. It’s not a new concept, but displaying your brand or seeding a new student targeted campaign with sidewalk ads is a fun way to add to your marketing mix. 150 more words

College Marketing Tactics

Marketing with a medium as old as dirt (and as clean)

Dirt and water usually lead to nothing but mud.  But for clients of the Dutch advertising company Green Graffiti, mixing the two could prove to be a recipe for profit. 253 more words

Green Marketing