Tags » Target Customer

March 11: Meetup 26 - Make your value propositions click with the customer

RSVP: http://ow.ly/L4lu309zQGr

How to to make your value propositions click with the customer

Hear this story, where Baba Sam would share from their past 25 years of combined work experience in Sales, & alliance functions, in the Indian IT Industry… 120 more words


NEWS PICK: What Fashion Brands Can Learn From The Tech Spirit

This article has an interesting take. While at FXF we constantly insist on the essential role of branding, this article offers an interesting angle to the question. 41 more words


What is a Social Media Manager?

You’ve been told to increase your audience you should hire a social media manager? But what does a social media manager do? Is is really worth the expense? 165 more words

DESIGNER TOOLBOX: How To Fire The Wrong Customer

Hi Guys,

As a winning argument to defend the idea that any business in general especially fashion businesses should target their ideal customers, I would like to share the lessons of my recent experience of firing a customer. 661 more words


What is Marketing ?

Dr. Philip Kotler defines marketing as “the science and art of exploring, creating, and delivering value to satisfy the needs of a target market at a profit. 177 more words

Marketing Expenses

Happy Monday everyone.

On Saturday, Kubae and I went into Portland for an Urban Hike.  In all, we put in almost 10 miles (granted over 6 hours) and enjoyed an almost car-free downtown experience. 754 more words