Tags » Targeting

How to Use Advanced Facebook Ad Targeting

How are your Facebook ads performing? Are you targeting the right people? If you want your ads to perform better, combine Facebook Graph Search and Audience Insights data to increase advertising ROI. 52 more words

Banner Blindness - Not if you work in the industry

There are various articles out in the ether that claim that Jo Public is suffering from Banner Blindness and no longer taking notice of advertising – … 905 more words


Who is the Modern Marketer?

After reading ‘Defining the modern marketer: from real to ideal’ I wanted to write down a few of my thoughts. This report was written in 2013 – so not incredibly current but the idea that we all have an opinion on what makes the ‘ideal marketer’ intrigued me. 608 more words


Want to EXPLODE Your Sales? 4 Benefits of Re-Targeting - Guaranteed First Page Services

Want to EXPLODE Your Sales? 4 Benefits of Re-Targeting – Guaranteed First Page Services – If you are not using re-targeting you’re leaving BIG BUX on the table…

Media Moves at: The Huffington Post, Barron's, NPR and More…

PR Newswire’s Audience Research team makes thousands of updates weekly to the  database of journalists and bloggers that underpins our Agility workflow platform, which offers media targeting, monitoring and distribution. 592 more words

Cultivate an Attitude of Gratitude: 7 Donor-Centered Practices

The job of cultivating donors, engaging target audiences, and building personal relationships are all crucial to achieving fundraising success. With each step in the process, it’s easy to lose sight of the single-most important part of increasing fundraising and volunteerism: conveying gratitude. 689 more words