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Task One

Idea Generation –

For my first idea on my final major project I wanted to do something with the genre ‘Street Photography’ as the previous week before I started this project I went on a college down to London for a few days. 1,177 more words


destination 2: KIT KAT playground

A brand in the eyes of a consumer is the name of a product, the logo, the mascot. It’s a ‘marketing tool’ that attracts the consumer to a product when… 725 more words


Task 1 (part one)- history of printmaking techniques

Printmaking dates all the way to the 618 ad during the T’ang Dynasty in china where they developed the woodblock printing technique a technique that uses ink on blocks to then print images, text and patterns. 920 more words

Week Two | Task: Ancient Origins

McIntyre Wilson’s Plenty of Change is an important example of Maori design, as it shows a traditional icon being reconstructed with a contemporary twist to convey different stories of our post-colonial histories (41). 197 more words

Final Logo

I decided to use the Phoenix logo as it ticks all the boxes for what I wanted my logo to signify. The simplicity of the Phoenix and my chosen font connotes professionalism as it isn’t overly complicated and is too the point. 116 more words

Logo Ideas

I created 4 different logos to choose from, as this allowed me to develop a variety of ideas to see what I felt was most effective. 192 more words


The large majority of the current production logos I’ve looked into have their company name as the key focal point. The fonts are bold, simple and easy to read which makes it easy for the audience to identify the company and look further into their other productions etc. 105 more words