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The Marketing Plan 3.0: Social media strategy for Pinterest

Pinterest is used by 35% of B2C marketers and 26% of B2B marketers, and it has a very particular user profile, characterized by a predominance of female millennials (more than 90% of the users) with one of the highest engagement rates (spending more than 1 hour per month on the site). 404 more words

Marketing 3.0

Tourism Marketing and Its Importance

Tourism is the highest growing industry in the globe as well as the one of the world’s most aggressive one. This contest is constantly growing as more and more destinations seek to attract tourists and more companies and organizations become involved in the highly skilled business of destination planning, transportation, lodging and catering for the tourists in India itself the estimated foreign exchange receipts of India from tourism increased from US$ 11.39 billion in 2009 to US$ 14.19 billion in 2010. 280 more words

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Member Tip-of-the-Week: Send Us News

It may seem like such a simple tip, but sometimes the most simple solutions are the most effective.

Send us your news!

We are constantly looking for updates from our community about new products, services, businesses, tours, and partnerships to send out directly to consumers, media, and volunteers. 127 more words

Tourism Marketing

Recap of Co-op Marketing Opportunities

With just a few weeks left in the summer visitor season and some Fall deadlines for participation approaching,  I thought this would be a good time to review what co-op marketing opportunities are currently available for Travel Juneau members. 209 more words

Tourism Marketing

The Marketing Plan 3.0: Social media strategy for Youtube

Youtube is used by 65% of B2C marketers and 61% of B2B marketers, and so it is suitable for both professional and non-professional targets. These target audiences could be those to be engaged as followers, clients, tourists, contributors, brand ambassadors, and volunteers. 302 more words

Marketing 3.0

The Marketing Plan 3.0: Social media strategy for Twitter

Twitter is used by 69% of B2C marketers and 80% of B2B marketers, for it is quite suitable for both professional and non-professional targets. These target audiences could be those to be engaged as followers, contributors, brand ambassadors, volunteers, employees, partners and professional contributors. 518 more words

Marketing 3.0

The Marketing Plan 3.0: Social media strategy for Facebook

Facebook is used by 90% of B2C marketers and 80% of B2B marketers, for it is suitable for all types of targets. This is likely to be the first platform to develop, for its suitability for all targets, its reach, the many kinds of contents it may convey, and the many kinds of activities it may hold (contests, sweepstakes, polls, etc.). 679 more words

Marketing 3.0