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One of the most important tactic to successfully inheriting and optimizing an Ad Words account is to build a negative keyword list. Negative keywords are a pay-per-click advertising match type option offered by most of the major search engines and is a way of designating what kinds of searches can trigger your ads to appear. 1,056 more words
This is the tall version of the self-closing box that I made at the very beginning.
I love using the Paper Fundamentals for these projects. It is as thick as our card stock and they come in 4 different packs, Whimsy are the soft pastel colours, Adventure are bold colours, Enchantment are a deeper colour and Basic are your black, greys, browns and fawn colours. 282 more words