Tags » User Acquisition

the most important feature of any messaging service is whether or not your friends are on it: if they are, your service can be very barebones (like WhatsApp), or technologically weak (like LINE, in my estimation), and it won’t really matter; however, if you’re friends are not on it, your service can be super full-featured and highly-differentiated (again, like LINE) and it won’t matter.

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🍴 LaFourchette avec Addict Mobile : une expansion stratégique européenne sur le long terme

LaFourchette, une société de TripAdvisor est la première plate-forme de réservation en ligne de restaurants en Europe, avec un réseau de plus de 36 000 restaurants dans le monde entier et plus de 11,5 millions d’utilisateurs par mois. 435 more words

French Articles

Astérix et ses Amis : un soft launch maîtrisé


Le célèbre éditeur de jeux Bandai Namco Entertainment Europe est un partenaire de longue date d‘Addict Mobile. Après avoir travaillé sur  425 more words

Addict Mobile

[EVENT] adjust & Addict Mobile - Summary of the mobile ad fraud conference

Last September 8, adjust and Addict Mobile organized a conference talking about “the mobile ad fraud” and the growing problem of the fraud in user acquisition. 131 more words

Addict Mobile

New & existing ways to raise app's awareness on iOS app store

iOS App Store Marketing

App Store Marketing is effectively making users aware of your app via the information you provide for the app’s metadata, which includes a memorable and short… 909 more words


Organic Users vs. Ad-Driven Users – Why Not both?

Organic users are every app developer’s wet dream. They are enthusiastic users who find out about your app on their own accord, and download it willingly. 611 more words

User Acquisition

You Have an App, Now What?

Mobile apps have increased in popularity over the last few years, to the point where it seems like everything and everyone has an app. The growth in this industry has been so extensive that we are now ordering and paying for our morning coffees from our phones, paying for parking and even tracking our nutritional information with apps. 472 more words