Tags » User-base

Twitter Cuts Off Employee Access to Its Metrics

At Twitter, size matters.

There’s no metric more important to the social network than the number of people that use the service — more specifically, its monthly active users, or MAUs. 475 more words


The four types of users you need to grow a community

Over the past week, I spent some time trying to segment Volley’s user base. There is quite a bit of overlap between the segments, but I was able to identify the source of each member, and the impact of different types of users on the community’s growth. 929 more words


Rise of the machines: Up to 8.5% of Twitter users are robots

It’s become sort of a tradition on Wall Street every time Twitter releases an earnings statement to fret over the social network’s user base. At last count, Twitter had 271 million monthly active users, or less than a third of big brother Facebook’s billion-strong base.  437 more words


Facebook experiments with lab rats user base.

Unbeknownst to the world, Facebook data scientists, in collaboration with Cornell University and the University of California, ran an experiment in 2012 to test how emotions can be transmitted through social media.

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