Tags » Ux

Solving for the Customer: A Few Techniques

At #Inbound18 this year, Brian Halligan and Dharmesh Shah reiterated a fundamental philosophy behind inbound marketing: solve for the customer. Dharmesh expanded on it a little during his keynote when, speaking for the average customer, “ 649 more words

Marketing

Buick & GMC

My Current position at Leo Burnett has given me a chance to build components for Buick.com as well as GMC.com. I work with a team of people to build assets for the web. 11 more words

Art Work

Designing for for ADHD (and anyone else): 5 Goals

Everyone is intrinsically motivated to do things that give them a sense of competency, a sense of autonomy or agency, and a sense of social relatedness to others (Ryan, Deci, 1985). 1,144 more words

Education

What is Observation?

In user research, we primarily do two things – observe people and ask questions. Ideally, we want to observe people’s natural behavior, without having our presence influence what they do. 80 more words

Methods

[VIDEO] The B2BBQ Episode 1: The Hub

I hope to produce a short, weekly video describe a real life marketing or UX problem I encountered during the week. This is the first episode! 26 more words

Marketing

Design Brief

This is a design brief that I made in a group for a UX class.

School

“Interactive system’s responsiveness—its ability to keep up with users, keep them informed about its status, and not make them wait unexpectedly—is the most important factor in determining user satisfaction.”

Jeff Johnson

UX