Tags » Value Innovation

W Chan Kim & Renée Mauborgne: Blue Ocean Strategy

So here are your primary strategic choices:

  • Exploit an existing market and beat your competition
    – or –
  • Find a whole new market where there is no competition…
  • 670 more words
Management Thinkers

Value Innovation By Chobani Case Solution

Case Solution & Analysis for Value Innovation By Chobani by Arpita Agnihotri, Saurabh Bhattacharya.

Complete Case details are given below :

Case Name :      Value Innovation By Chobani… 149 more words

General Management

Blue Ocean Strategy and Design Thinking Part 1

I see a lot of similarities in thought processes between Blue Ocean Strategy and Design-Thinking. Blue Ocean Strategy is a good reference book, and if we can integrate thought process of BOS with Design-Thinking tools, we may have a holistic solution. 685 more words

Business Strategy