Tags » Victorian Government

Digital advertising campaign, 2015

In the summer of 2014-15 I managed a major behaviour change campaign for Maritime Safety Victoria. In addition to traditional print and broadcast media I ran a targeted display ad campaign across Facebook, YouTube, Digital Sales Network and Google AdMob. 76 more words

My Social Media Work

'Lifejacket Champions' YouTube shorts, 2015

To support Maritime Safety Victoria’s ‘Wear A Lifejacket’ campaign, I produced a series of short video interviews with local lifejacket champions.

These were all filmed on the office SLR and edited in iMovie.

My Social Media Work

Microsite for a Victorian Government behaviour change campaign, 2015

I developed the Wear A Lifejacket campaign microsite to support Maritime Safety Victoria’s 2014/15 summer safety campaign.

The four-page site focusses fully on the campaign’s key messages, giving users easy access to the information they need to make an informed decision.

Victorian Government

Maritime Safety Victoria e-newsletter, 2014 -

I was responsible for the content development, production and publishing of Boating Safety eNews – an electronic newsletter for Maritime Safety Victoria’s stakeholders.

I edited and produced the following issues: 20 more words

Victorian Government

Twitter profile for Transport Safety Victoria, 2014 -

TSVSafety is one of two Twitter profiles I managed for Transport Safety Victoria in my capacity as Digital Communications Advisor.

My Social Media Work