Tags » Voice Of The Customer

Voice of the ABC

Further to our previous discussion on designing our business from a customers’ perspective, let’s ask ourselves if we would like to be successful by default or by design. 55 more words

Voice Of The Customer

Trump - the ultimate salesman but now comes the true test, will he deliver?

Love him or loath him, one thing seems certain. Donald Trump understood the perceived needs of the middle-American “working class” and their real needs for a bigger share of America’s wealth. 458 more words

Customer Insight

Customer Centric Leadership in Action - A lesson from Elon Musk

One of the central tenets of being a customer centric leader is listening to customer feedback and responding with action.

There is no better recent example than Elon Musk’s response to a customer complaining about the Tesla charging stations being used simply as car spaces. 267 more words

Customer Centric Culture

Per favore basta con le Customer Journey

AICEX: Talvolta ci sfugge che le Customer Journey sono “un mezzo” e non il fine, al pari di un organigramma o di un elettrocardiogramma. Senza un cardiologo bravo l’elettrocardiogramma serve a poco, e dopo il cardiologo potrebbero servire molti altri specialisti :-) 

848 more words
Design, Digital, UX

State of Voice of the Customer (Infographic)

Voice of the Customer (VoC) programs are a central part of most customer experience efforts. Here’s some interesting data snippets from the recent report, State of VoC Programs, 2016… 34 more words

Customer Experience

Report: Capturing Insights from Online Customer Communities

We published a Temkin Group report, Capturing Insights from Online Customer Communities. Here’s the executive summary:

Companies across a range of industries use online customer communities to augment their customer support, marketing, and product innovation efforts. 209 more words

Customer Experience

Alcuni motivi di fallimento delle iniziative di Customer Experience

AICEX SUMMARY: Most businesses now measure some form of Voice of the Customer for example. Just because most measure it, does not mean they do so correctly or well – but most are doing it nonetheless.

1,280 more words
Customer Experience