Tags » Web Analytics

Tapping Into Users' Emotional Reactions: The Ideal Metric for Content Creators & Marketers

The summer of 2013 I decided to complete a marathon. No, not the kind of marathon where you pin a paper to your chest with a big black number and run 26.something miles like a crazy person toward nothing more gratifying than a sweaty selfie. 1,731 more words

Site Traffic

When We Talk about an E-commerce Site

As a customer:
>Product price  (price comparison: Googe shopping, Amazon)
>Coupon code  (TM + coupon)
>Product review (TM + review: BBB, sitejabber.com, resellerratings.com, trustpilot.com)
>Free Shipping… 330 more words


The Importance of Analytics for Web Designers

Web Analytics can be described as an activity where you collect and analyse data about website visitors and their behaviour. You can compare those data with your goals (for ex. 519 more words

Web Design

Video: SharePoint Logs and Analytics

Last month on SharePoint Power Hour, we did demonstration and discussed all of the various ways to look at usage logging and analytics in SharePoint and Office 365 in general.  75 more words


Supporting businesses in Bournemouth

Another great evening spent presenting at the New 2 Business Networking event at the Marsham Court Hotel in Bournemouth. Thanks to the team at Marsham Court for inviting founder and MD of e-nexus, Richard Milton to speak at the event. 58 more words

Key Marketing Metrics

“Measure what can be measured, and make measurable what cannot be measured.” Galileo Galilei

Key Marketing Metrics

What is a Latency Window?

Wouldn’t it be great if everything worked on a one-to-one basis? The world would be just perfect for us digital marketers if very first time you advertised to a consumer, they visited your site and purchased right then and there. 277 more words