Tags » Web Analytics

Making Sense of the Numbers

My last analytics blog post was about visualizing data. I almost feel like I should have written this post about analyzing data first, because thinking about how to make meaning out of numbers informs decisions about how to visualize those numbers. 397 more words


Tax Refunds, Weather and Space Porn Top Draws for Fed Websites

Given how many people have weather apps on their phones, it might seem strange to think that the National Weather Service logged more than 74 million visits last month to its… 360 more words


Keeping it not so simple with Multivariate Testing

Multivariate Testing – Testing several elements at a time. Specifically, A/B split testing for a CMS page, multivariate testing for category pages, and multivariate testing for product pages. 811 more words

Web Analytics

Keeping it Simple with A/B Testing

A/b testing is the easiest, most simple testing method available. It is more like a marketing method than a method used for Search Engine Optimiztaion. It is a method of creating two versions of a website and testing which of them performs better. 265 more words

Web Analytics

CRO Technologies

CRO, Conversion Rate Optimization technologies. Our rate of conversion optimization services include developing and performing a conversion rate optimization strategy. Website Spell Checker , and Conversion Rate Optimization services. 687 more words

Web Analytics

CRO to the Rescue!

Conversion rate optimization is improving online experiences. Simply put, conversion rate optimization is the process of improving revenue. Conversion Rate Optimization has a multifaceted approach to improving revenue generation. 480 more words

Web Analytics