By J.P. Pelosi
There’s a line from the movie Ferris Bueller’s Day Off that often pops into my head. Ferris tells the audience, “Life moves pretty fast. 998 more words
You know the feeling well. A brand has piqued your interest — maybe with a catchy social media post or an engaging online ad — and you eagerly visit their website to see what they’re all about. 975 more words
I have to admit something. I’ve written and re-written the copy for this website at least three times. I’ve re-written it so many times because each time I made changes to my bio or updated the descriptions of my services, I would read everything over, and I still wouldn’t be satisfied. 409 more words
This charity website I’ve come across lacks professionalism that would be more than easy to correct with a few simple grammar fixes and, most importantly, a narrowed down focus of what they can do for their target market. 582 more words
The next stage of development in Online Marketing Fundamentals is Starting with the Website. This area covers, What makes a website effective?, Choosing a domain name, Selecting a designer or developer, Building a site yourself, Making your website convert, Creating engaging web copy, Choosing responsive design and Installing Google Tag Manager.
Nowadays there’s no getting away from it, we all need a blog and a website, whatever our profession. I talk to loads of people who say they don’t know where to start, what should they write about – “I’ve got nothing interesting to say”, they tell me. 431 more words