In an increasingly digital age the first thing many of your potential clients and customers see if your website. It is important to grab their attention with your web content by clearly explaining who you are, what you do and by setting yourself apart from your competition. 677 more words
Tags » Website Copy
Imagine you’ve moved to a new town and you’re in desperate need of a haircut. You don’t know anyone to ask for a recommendation, so you decide to take a walk down the main street where there happen to be three hair salons. 611 more words
Back in the early 2000s, I became somewhat of the the quality management systems (QMS) guru at Eric Mower & Associates while supporting the public relations needs of an international product testing company. 81 more words
It’s not news that the marketing and PR landscape has changed dramatically in the past couple of years.
The heydey of newspaper advertising is long gone, more and more people are watching ad-free streaming services instead of free-to-air television, and radio stations are battling it out to prove their worth. 263 more words