Tags » Wolff Olins

It's finally here...

I’m very happy to announce that it will be available on Amazon from 28th March. In the meantime it can be purchased from the publishers Gower.

Design

Event Communication Design

The last couple of years the UK has hosted a number of important events. The London 2012 Olympic Games and this year the Commonwealth Games were hosted in Glasgow. 384 more words

Strategy & Mondays

It was inevitable that the announcement of Booz & Company’s new name, Strategy&, would be accompianed by derisory references to “Monday”.

The tone of the coverage has been one of “here we go again – what is PwC thinking? 1,012 more words

Rebranding

Advice from a Designer

  • The client has a very important role in the design process of the marketing campaign to determine the “why”, which is the key reason for why that business exists. 
  • 166 more words
Entrepreneur

Wolff Olins Global CEO Karl Heiselman hired by Apple to take on new marketing role in May

Following this week’s revelations that Apple SVP of Marketing Phil Schiller is unhappy with the direction of the company’s advertising and agency, and that Apple is considering hiring… 181 more words

AAPL Company

3 spare hours

Few weeks ago I started an online course called “The secret power of brands“. It was my first experience with distance learning education as I previously wasn’t keen on it as I prefer face to face interaction – also I am easily distracted. 319 more words

Branding