So you’ve just created an amazing product, now what? Don’t let a weak marketing strategy get in the way of growing your business! Before you go out there and start creating a social media profile on every platform and call it ‘social media marketing’, first you have to get really clear on who exactly is your target audience. 1,203 more words
Tags » Women In Business
Anna Phosa is one of Africa’s most successful business women. The pig farmer is often referred to as a ‘celebrity pig farmer. In a continent where doing business is very challenging, her business journey was not rosy and she struggled to raise capital to start and grow the business. 203 more words
Question: How did you come by the name of your business?
Coming up with the name of my business was a long process. This is because, I wanted something easy to remember and true to the activities of the business. 1,249 more words