Tags » Wordofmouth

Cosmetic Industry in Digital Marketing

My short Digital Marketing Project introducing new Lancome Visionnaire

As I’ve told you before, I’ve had the chance to had a digital marketing internship at Lancome, which is a famous brand in the cosmetic industry. 893 more words

Chapter 7: Energizing the Groundswell

Chapter 7 of the Groundswell focuses on energizing. It begins by highlighting the importance of word of mouth. Li and Bernoff describe word of mouth as “a powerful amplifier of brand marketing, achieving results no media campaign can achieve” (Li & Bernoff, 2011, p. 612 more words

Social Media

Stand out of the crowd by creating unique products

One of the hardest things to do nowadays is to come up with something truly new and groundbreaking. Most of the products we encounter have all been done before, it seems like nothing is really new under the sun anymore. 226 more words

Tips

The unconditional guide to Instagram marketing

Looking out to build communities around your brand/ service ?Looking out for word of mouth marketing by tapping into UGC? then Instagram is best social media platform.Every second more than 2000 post created and shared in Instagram. 699 more words

Influencermarketing

Word of mouth advertising works best, have a Radio personality do the talking for your business

RADIO ENDORSEMENTS

Radio endorsements are a form of native advertising. Instead of (or sometimes in addition to) a pre-recorded radio ad played during commercial breaks, the on-air personality gives an endorsement of the advertiser’s product or business, tying in real-life experiences with your brand. 482 more words

The complete beginner's guide to types of influencer marketing campaign

Influencer marketing will help your business to create brand awareness super fast, build a loyal fan base and increase sales compared to any other traditional advertisement.As per Thompson research, Influencer marketing is fastest growing online customer acquisition method than any other medium of marketing. 111 more words

Influencer Marketing Platform